Compassionate Eye Social Media Marketing

I managed the social media accounts for Compassionate Eye Foundation with the goal of increasing awareness and communicating the organization’s mission. I developed a consistent content strategy that highlighted programs, community initiatives, and impact stories, ensuring every post reflected the foundation’s values and purpose. Through engaging visuals, videos, and clear messaging, I helped strengthen their online presence and connect meaningfully with supporters and volunteers.

My process included researching similar non-profit organizations to understand effective communication styles, campaign structures, and audience engagement strategies. Using these insights, I planned and organized content that balanced education, storytelling, and calls-to-action. This approach helped create thoughtful, mission-aligned posts that clearly communicated the foundation’s work.

The strategy resulted in increased engagement and visibility across platforms, helping the foundation reach a wider audience and grow its follower base. Consistent, purposeful content made the account more organized, impactful, and effective at sharing the foundation’s mission with its community.